A small kid is angry with mom for some reason and he is sitting outside on a bench in a huff with a bag with the intention of going away. Grandfather comes and sits besides him and asks him,’Are you still angry with Mommy ?” The kid with puffed cheeks nods his head. Grandfather whispers,” But Mom is making hot Jalebis,I suppose we will eat that as you are going” Immediately the kid’s face lights up and he exclaims,”Jalebi !!” The next moment it is seen that Jalebis are being fried in oil and with nice background music the Grandfather and the kid are shown to return and the kid happily munching on Jalebis. 🙂
This was no story but a TV commercial ! And it was about a certain brand of cooking oil. The ad did create a cute and happy feeling and increase the sales. As I was a kid then,my entire attention was on two things, those hot Jalebis and the tag line so that we kids could sing it( Dhaara Dhaara…Shuddh Dhaara !) 😀 . Sadly,mom was not influenced enough to make this advertisement an immediate reality !
Since,it’s Christmas and last few days I have been looking at the Christmas recipes by fellow bloggers with ravenous look,I couldn’t just sit with mouth drooling every time. So,this Sunday, I relived my childhood by trying this for second time ( 1st trial was 2 years back and it’s better left unspoken !) Mom did made this few times as I got older,so I did remember the process vaguely and big thanks to internet(recipe).
The results were much much better this time 🙂 Beware,if anyone wishes to make it ,throw out the health book for a day ! And toughest part is making the swirls,so don’t worry if you get stars or world map instead, in the end taste rules !
So,here’s a Merry Christmas to everyone with tons of sweetness and cheer ! 😀
Jalebi?? Never tried it before but we have this in a spicy version we call murukus. I love murukus and it comes looking like your sweetened version but tasting like a crisp, salty. Interesting… 😀
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Yes,that’s crispy salty snack which lasts for long period.I love it too… Jalebis taste best when hot 🙂 I do hope they keep sugar amount low there.
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I have not tried it nor looked for it here. I prefer salty snacks LOL!
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Wow! Jalebis! Best thing ever! Remember the ad so well and the round eyed innocence of childhood. Must try the recipe 🙂
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Please do and share it with us 🙂
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Auguri cari di Buon Natale!
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Grazie Enrico… Merry Christmas to you too 😀
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Have a wonderful holiday season – and your post made me hungry, so I’m going to go indulge now.
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Thank you for the wishes 🙂 Have a joyful Christmas 😀
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Visually delicious as well 😀 I love the way you write and make people nostalgic!! 😉
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Thank you very much 🙂 It’s a nice feeling when I remember happy moments from past and others join in too with the memories of their own innocent times 😀
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Yep, the ad from the past acts as the reminder here 😉
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You know what you did….you made me crave for jalebi u evil ladyyyyyyyyyyyyy!! 😀
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I waited and waited for you to send me some Theplas and bhakarwadi, so now it was time for revenge 😛
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😀 Hahhaha come down and you can hog em all!
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Happy holidays Ady!
Those look really good! I’ve never seen Jalebi look delicate as you described, they normally look like fat lumpy swirls. Only way I can eat them is with a piece of chicken; otherwise the sweetness burns a hole in my stomach!
Definitely going to check out that recipe.
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Thank you 🙂 If one makes them at home,they can reduce the sugar,at least that’s what I do. I am not much fond of sugar/salt in excess. Happy Holidays to you too 😀
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They look very pretty 🙂
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many thanks Judy 🙂 Happy Holidays to you !
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Yummiiiii… Too bad you can’t FedEx them 😉
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lol !!! Thank you 🙂 May be you can make them someday, they are very simple 😀
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I tried once before, but I didn’t like much as it was too sweet for my taste. Although I don’t like it much, I enjoy watching people eating them. I guess it’s all because of their lovely shapes. They are seriously one of the prettiest sweets I’ve ever seen 😉
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I too don’t like when they get too sugary. But vendors have to make them such to make them last longer in shop. If they are made at home, the density of sugar syrup can be adjusted. Mine were much less sugary so that I don’t feel like choking ! The swirls are really tantalizing 😀
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Good! I think I’ll like it after the adjustment 🙂 Would love to try the homemade one day 😀
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I`ve never heard of them, they look great. 🙂
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Thank you very much 🙂 May be you can ask any friend from South Asian origin to get a taste of it 🙂
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Looks delicious! I’ve never tried this, but if I get the chance I will! Best wishes to you and your family. Peace.
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Thank you very much for the wishes, I am sure you will love them especially if they are fresh and hot 😀
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moo may paanee! sticky hot : out of the karaaahii and into a newspaper *bag*, yum . … thanks for sharing recipe, hadn’t thought to make them in a kitchen kitchen . . . we always got them from a street vendor frying these outside in a humongous karaahii/cauldrony pot 🙂
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Unfortunately,I haven’t seen a vendor nearby (every is selling momos and noodles ! ) …. I so miss the chats also 😀 In my hometown,I get them the way you said,and those are heavenly !!! ❤ ❤
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These look really sweet and Yummy 🙂 hmmm only 2 to 3 at a time? I think I’d grab a handful 🙂
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lol !!! I have lost my sweet tooth somewhere since few years.. 🙂 But you are most welcome for the treat 😀
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They remind me a little of the Afrikaans Koeksisters – and No I can’t make them, tho my daughter did in UK 🙂
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I can’t even spell it ,lol !! These are very simple to make with least ingredients 🙂
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i loved that ad.. all time fav 🙂 Nostalgia!
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Exactly 🙂 Thank you for reading !
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Ok, wait just a bit more, please please. 😀
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You have already tempted me, now I have to see it 😀
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Merry Christmas Ady. Any food that is fried and eaten with the hands is my favorite. I can understand why kids like these. Fun looking and sweet tasting. 🙂
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They are so colorful bright yellow to orange mix , and crunchy on outside and once you bite,sugar syrup oozing from inside,yum yum….
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Merry Christmas to you as well and they say that everything tastes better deep fried. 🙂 They look good to me! Have a great week!
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lol, never knew that !! Thank you for enjoying it visually 😀 Take care 🙂
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I wasn’t at all familiar with this sweet and did look around the net for more about it. Sounds and looks yummy. 🙂
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Ohh it is awesome,
crunchy outside,
hot sugar syrup inside
and combine them in one bite,
my mouth spreads in delight 😀
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Aha. How nice! A tv commercial! So I also need to post my Christmas recipe. The apple pie is already in my belly but I have photos. 🙂 I enjoyed your recipe’s colors.
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Thank you very much 🙂 Would love to see your apple pie and drool some more 😀
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You must have a steady hand to make these! 👈 I looked at the recipe, these are similar to our ‘funnel cakes’ that are typically sold at fairs and festivals. We put powdered sugar on top. These are so yummy, however you’re asking for a big tummy ache if your finish the cake! 😩
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Exactly,I too don’t like fried and sugar dipped item much. These the small size and I eat only 2-3 at one time 🙂
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